Writing something worth reading is not an easy task. Once you have something worth reading, there is another hurdle to overcome, which is to present it to the right audience. Content marketing has gone to highly advanced levels from just sticking around the conventional article marketing with the article directories. Your content could go viral if published in the best social media content sites such as squidoo.
Squidoo is without doubt one of the coolest looking social media content sites with tons of options to add interactivity to your content such as polls, link lists etc. However, all these features could be used only if your squidoo lens is published. Unlike the article directories where you could post any unique content with perfect grammar and get it published, squidoo not only needs unique content but also needs interesting to read well researched content.